The Nike logo won’t appear in the Indian cricket team’s jersey anymore as the BCCI on Monday (August 3) invited bids for team kit sponsor and official merchandising partner rights through a tender process.
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Nike is one of the oldest partners of the BCCI as their association dates back to 2006. In this period, it has designed and supplied kits for the men's, women's and the Under-19 teams.
The BCCI announced that the winning bidder will have the right to be the national team's kit sponsor and (or) the official merchandising partner apart from the other associated rights.
“The terms and conditions governing the submission and evaluation of bids including eligibility requirements and performance obligations are contained in the ITT which will be available From August 3, 2020 on receipt of payment of the Tender Fee of Rs. 1,00,000 (Rupees One Lac Only). The ITT will remain for purchase till August 26, 2020,” the BCCI said in a statement.
“Interested parties are requested to email at marketing@bcci.tv in order to get further details for purchasing the ITT.
“The BCCI reserves the right at its discretion to cancel or amend the bidding process at any stage without providing any reason. Merely buying the ITT does not entitle the purchaser to bid, but to bid the purchaser must buy the ITT in the name of the person/entity desiring to bid,” it added.
