MRF ropes in India Under-19 captain Prithvi Shaw

Shaw is India's Under-19 team skipper.

Prithvi Shaw | GETTY

Indian cricket's new find has got a famous sponsor attached to his name. India U-19 skipper Prithvi Shaw's bat will be adorned with the 'MRF' logo in the upcoming U19 World Cup in New Zealand next January.

The rising star from Mumbai has signed up a multi-year bat sponsorship deal with India's premier tyre company MRF.

"I'm honored & humbled to be playing soon with a MRF bat as I have grown up watching my idols like Sachin sir, Brian Lara sir & now Virat sir playing with them and scoring tons of runs & bringing laurels for our country. I am thankful to MRF for associating with me," said Shaw.

After PMG shut down its player management wing earlier this year due to batting legend Sunil Gavaskar's conflict of interest issues, the talented batsman is now managed by India's leading sports marketing firm, Baseline Ventures.

Baseline Ventures, Group MD, Tuhin Mishra said: "We are very happy to have MRF come on board of this amazing talent who is creating wonders on the cricketing field. MRF, with such a strong lineage in sports, will be a great asset for Prithvi going forward & we wish for a long successful association between MRF & Shaw."

"Considering the list of current (Kohli, Shikhar Dhawan and AB de Villiers), and past (Sachin Tendulkar, Lara and Steve Waugh) cricketers who they've associated themselves with, this is a huge investment and faith shown by MRF," he added.

MRF chairman & managing director, KM Mammen welcomed Shaw in the MRF family and said they have always supported the excellence in sports. 

"MRF has always stood for excellence in sports. Having been associated with sports for decades we have always come forward to nurture special talents and provide all assistance for them to flower on the International stage. Our brand ambassadors have always shone in their careers and have enthralled audiences across the globe. We are delighted to be a part of Prithvi's cricket journey and am sure his special talents will hold everyone spellbound in the coming years. We wish him all the very best and welcome him to the MRF family."

18-year-old Prithvi Shaw had scored a century in his Ranji and Duleep Trophy debut. He has hit five hundreds in his first eight first-class games so far. Shaw broke into the limelight in November 2013 after smashing a then world record score (in inter-school cricket) of 546 (in 330 balls) in a Harris Shield match. 

By Sihyeu Prakash Singh - 15 Dec, 2017

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